Crackerjack Visual Thinking to develop the #visualthinking skills of the #Interflora senior leadership team

I’m pleased to share with you that Crackerjack Visual Thinking will be working with the Interflora senior leadership team (SLT) in November to help them develop their visual thinking skill set.

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We’ll be focussing on helping them develop both confidence and technique in drawing and also capturing information visually in a live environment.

The goal will be to enable the SLT to begin using these approaches in their own meetings to drive better conversations and enable ideas to be explored and captured more effectively.

If you and your colleagues would also benefit from developing these visual thinking skills, please do CONTACT US.

John Ashton
Director – Crackerjack Visual Thinking

Variety is the spice of [#visualthinking] life! #communicate #think #engage

It’s been a bit quiet here on the blog over the last few weeks as we’ve been working on a variety of new projects. Variety is definitely the right word as over the last couple of weeks we’ve been involved in:

  • Developing a hand-drawn animation to help people better understand the UK Power Network

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  • Helping to capture how care services can be better designed for those with dementia and other cognitive conditions

    Dementia

  • Developing a hand-drawn animation to raise awareness of health and safety across a large multi-national aerospace organisation…
  • Developing a rich of picture of how a ‘Model Hospital‘ operates…
  • Working with a senior team to visualise what a great place to work looks like…

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This variety demonstrates how visual thinking approaches can successfully help all types of organisations to have better conversations and share ideas and information more effectively.

To discuss how visual thinking could help your organisation, please CONTACT US

My #graphicrecording nearly made someone cry!!! #engage #communicate www.crackerjackvisualthinking.com

Last week, as part of an event I was supporting, I was lucky enough to graphic record in real-time the inspirational career journey of a champion of diversity and equity in the NHS, Yvonne Coghill OBE.

Her story was thought provoking and clearly highlighted how people can champion and enable diversity and equity for all. Clearly people were moved, challenged and energised by the story of her career journey.

Afterwards, Yvonne came and had a look at the graphic recording I had created of her journey. Her response was one of amazement as she was able to review her career journey visually for the first time. She said she found it very emotional to see her journey mapped out on paper and almost felt like crying (in a good way I hasten to add!). She was also kind enough to Tweet about it after the event.

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She liked the graphic recording of her journey so much that she wants to use it in future presentations that she gives about her work and journey.

For me, this once again highlighted the power of visualising information and the effect this can have on individuals (and in turn teams and organisations). Engagement is the shared goal of virtually all organisations and therefore I would encourage everyone to think about how visualising information in a way that stimulates and connects with people can help them in this goal.

To explore how visual thinking can you engage the people in your organisation, please feel free to call 0775 282 6227 or contact us.

John Ashton
Crackerjack Visual Thinking

How visualising the outputs from focus groups is good for the organisation and good for the participants #focusgroup #marketing #insights

Focus groups continue to be a valuable source of insight for organisations wanting to learn deeper insights into their past, present and future customers needs.

Whether it’s a retailer wanting to learn more about how customers will react to a new product or a pharma company wanting to understand how their products can better help patients, a focus group remains one of the key insight tools available to organisations.

One way in which the key conversations, ideas and insights coming out of a focus group session can be captured is by having a graphic recording created during the session itself. This large scale visual is created by a graphic recorder live in real-time on a large sheet of paper (circa 2.5m wide and 1.5m deep) using words, images and other visual thinking techniques. The example below is not from a focus group session (they tend to be confidential!), but gives you an idea of what a graphic recorder can produce during an event:

OUH 12th Dec 2016 Graphic Recording

The benefits of using graphic recording to capture the outputs from a focus group session are:

  • The graphic recording details how the comments, ideas and insights emerged during the focus group and how they are linked together. This adds an extra level of insight for the organisation on top of the actual content captured on the graphic itself. This is not always possible with more traditional methods such as bullet-pointed flip-chart lists etc.
  • The participants see that the graphic recording is an accurate and truthful record of the focus group session and their comments and insights. This can further engage them with the session and build higher-levels of trust. This increased level of trust can encourage them to offer deeper, more personal insights than they otherwise might have done.

To find out more about graphic recording and how it could benefit you in your next focus group session, please contact us here at Crackerjack Visual Thinking.

Crackerjack’s graphic recording featured on UN Women’s #HeForShe global website #engage #communicate #UnitedNations #graphicrecording

We’ve just been informed that the graphic recording Crackerjack Visual Thinking created for the University of Leicester’s #HeForShe global ideathon is featured on the #HeForShe global website. View the article here.

#HeForShe is a UN Women backed campaign developing solutions to ensure the safety of everyone on university campuses worldwide. The University of Leicester is one of 10 IMPACT universities worldwide supporting this campaign and the global ideathon was one element of the UN’s 16 Days of Activism Against Gender Based Violence campaign in November 2016.

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The graphic was created live during a 2 hour session. It’s great to see our work being used to visualise and communicate ideas as part of this important global campaign.

If you would like to have your next event or conference captured visually using graphic recording, please contact us.

 

Afraid to draw at work? #visualthinking #communication #drawtothink

What stops you drawing more at work?

It is acknowledged that sharing information visually via sketches and diagrams can help people understand concepts more easily and drive more meaningful discussions than more traditional methods of sharing information (i.e. reports,  bullet-pointed presentations etc).

Is it because you feel your own drawing skills are not up to scratch?

Or is it because you feel drawing ideas doesn’t align with the culture of your organisation (i.e. you might be laughed at or looked down upon for using a ‘childish’ way of working)?

What I’m pleased to tell you is that both of the above reasons for not drawing are wrong!

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You don’t need to be a great artist to draw ideas. Simple stick people, basic shapes and a bit of colour are all you need. A simple sketch that helps people understand something is better than not giving it a go and people not understanding the idea you’re wanting to share! Have a look at Dan Roam’s website (one of the thought leaders in visual thinking) to see how he encourages people to use simple sketches to drive business conversations. Crackerjack also provides training workshops to help you develop your drawing skills – click here to learn more.

If it’s a cultural issue, then simply point out that successful companies like Google and Apple actively encourage their employees to sketch ideas out wherever possible. Many forward-thinking organisations have ‘drawing walls’ where teams can work together to sketch ideas, develop new thinking and explore different ways of doing things. They then simply take a picture on their smartphone to share what they’ve created. Simple, efficient and effective!

So, join the visual thinking party and start sketching out ideas in your workplace today! And remember to share in the comments below how drawing has helped you and your colleagues develop ideas and increase understanding where you work!

Happy and productive drawing!

John Ashton
Crackerjack Visual Thinking

For visual thinking help, advice and training queries Contact Crackerjack

Crackerjack Visual Thinking’s new ‘menu’ helps you find the best way to #engage and #communicate with your people in 2017. #visualthinking

Happy New Year!

To help you get 2017 off to a flying start, we’ve created a new Crackerjack Visual Thinking ‘Menu’ that provides you with a quick reference guide to our services and how they can meet your organisations needs. So if you are looking to engage and communicate with your people in new and different ways during the coming year, click below to view the menu:

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If you would like to explore how Crackerjack’s services could help you in your work, please contact us for an initial discussion.