Creating pictures that help you SEE and SHARE your VISION and PURPOSE

Strategic Vision Rich Pictures

Rich pictures increase engagement and create a shared understanding of your organisation with your people, partners and customers. This helps you share your vision, purpose, complex stories and key messages in easy to understand and impactful ways.

We offer a range of rich picture solutions ranging from working 1:1 with you to create your image through to our end to end Visioning Process including:

  • visioning workshops with your people, leaders and customers/clients/patients (where appropriate)
  • analysis of the outputs the visioning workshops
  • design and development of the rich picture
  • sense checking the finalised rich picture with a cross-section your people and leaders
  • production of session plans and other resources to aid the roll-out of the rich picture across your organisation

Complexity Simplified

WHY - Golden Circle Apr 2022 Web


Our Visioning Process...

1 Work with you to scope the project and understand your hopes, aspirations and purpose for creating your Vision rich picture.

2 Immerse ourselves in your organisation, working with you and your people to understand your Vision for the future.

3 Use an inclusive design and feedback process to work collaboratively with you during the development of your Vision rich picture.

Sense-check the finalised Vision rich picture with a cross-section of your target audience for clarity, understanding and engagement.

The value we offer is not just in the images we develop, but the journey we go on together to create them.

John Ashton - Founder of Crackerjack Visual Thinking

Who we work with...

What our clients say...

Research has shown that by visualising your BIG IDEAS you increase your chances of success by 42%

Based on research by Dr. Gail Matthews, Dominican University, California

Our other visual thinking services...

Live Scribing

Live Scribing is the creation of an image in real-time that provides you with a visual record of a meeting or event.

The image acts as an aide memoir for participants, visualising how the participants thinking developed during the event and capturing key inputs on the day (e.g. from key speakers).

Live scribing (also know as graphic recording) can be provided for your virtual or face to face meetings and events.

Thoughts Captured

Whiteboard Animations

Whiteboard animations that are ideal for bringing extra energy and impact to communicating ideas and stories to your people.

Deliberately simple in their approach, yet highly impactful, whiteboard animations build-up stories and guide people around the narrative at a pace that enables understanding and maintains engagement. Voiceovers, music, sound effects and motion add further layers of engagement to the experience.

People Engaged

Visual Thinking Skills Training

Our Visual Thinking Skills Training is designed to help you explore and develop the skills you need to use the power of Visual Thinking in your work.

Our Visual Thinking Skills Training Courses are particularly useful for those involved in communication, change and transformation projects. They provide a toolkit of instantly deployable visual thinking tools and techniques for exploring ideas, capturing moments of genius, problem solving, process mapping and idea generation.

Skills Developed

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Our Story

Scribbling since 2009…

Crackerjack People Development Ltd (trading as Crackerjack Visual Thinking) was formed in 2009 by John Ashton B.Ed (hons).

John Ashton
John Ashton - Founder of Crackerjack Visual Thinking

A mix of skills and experience…

John combines over a decade of experience running Crackerjack with his previous experience in learning and organisational development roles to offer a unique, supportive and pragmatic approach to helping people and organisations SEE their future using visual thinking approaches.

Initially qualifying to be a teacher, John then spent 7 years working for Boots the Chemists in various Learning and Development (L&D) roles including the development of online learning content and the development of broader learning and behavioural development initiatives.

At The Nottingham Building Society, John progressed from L&D Consultant to L&D Manager with responsibility for all training including Exec and Leadership development and Sales and Customer Service training. In addition, John was asked to support the building society’s transformation programme focussing on people development and customer experience initiatives.

Boots and Nottingham Logo

Making the move…

Throughout his career, John had always taken a visual approach to his work, incorporating visuals and creative interactive visual activities into the various L&D initiatives he developed. In 2009, he decided to set up Crackerjack People Development Ltd (trading as Crackerjack Visual Thinking) to devote his time to working visually to help people see their big ideas.

Unique insights…

Providing visual thinking services to organisations across multiple sectors (including the NHS, Dassault Systemes and Rolls-Royce) has provided John with a unique insight into the workings of organisations across the UK, Europe and further afield. He brings these insights and learning’s into his work to provide added value to clients, constructively checking and challenging their thinking and sharing ideas and new perspectives where appropriate.

Contact Us

Please use the form below to contact us or call us on +44 (0)115 6483381 for a FREE consultation to discuss how we can help you.

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