This week, why not ask people in your organisation to spend 5 minutes creating a quick doodle of what they think the purpose of your organisation is. Display the completed doodles (either virtually on your intranet or on a wall in your workplace) and encourage people to have a look at them. Then start listening out for the insightful, challenging and sometimes revelatory ideas that will be driven out by this organisational conversation!!!

The key question to ask yourself following this activity is:

“Is our organisational story (i.e.why we do what we do) clear to all of our people?”

If so, great!

If not, think of the effect this may have on your organisation and how you can go about ensuring that you are telling your organisational story more clearly.

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