Latest client feedback about a rich picture created for the Strategic Consultancy team at AECOM Transportation (EMIA)

We’re very pleased to be able share this feedback from Steve Walton, Associate Director for Strategic Consultancy at AECOM Transportation (EMIA) in relation to 2019 Business Plan rich picture Crackerjack created earlier this year:

“Back in September 2018 AECOM’s Strategic Consultancy needed a way to visualise what we do. We wanted to find some way of explaining/demonstrating what we do, and more importantly – why we do it,  to any new members of our team, whether that be Graduates, or Apprentices or even more experienced personnel coming to work for us for the first time. Business process, whilst key to growth and success, is not always the most exciting of topics to learn or be told, even when you are actively supporting progress. However we felt that something a little more dynamic was required to maximise inclusion and understanding in what we do. So we worked with John and came up with a way of selling the story of what we do and why, but in a more engaging and interesting way.

The idea behind our graphic was simple enough. It was to tell a story. The story was developed so that it aligned with the corporate objectives, and the tools we have available to us. The story forms a roadmap, explaining who we are as a team, what we are trying to achieve, our vison, our values and our clients – both current and future. The graphic provides us with the ability to demonstrate what we do, why we do it, who we do it for and the value it provides to AECOM. It helps people who maybe have not been in the business long, or even visitors to our team visualise the journey we take every day.

John’s creativity to be able to visualise process and objective was critical here. John has an ability to see things which we sometimes cant, but which are always there. His approach was not one of direction, but simply to bring our story to life through his artwork. John’s work has been recognised by the wider business, and I believe this could be the start of a positive collaboration between AECOM and Crackerjack Visual Thinking.”

To find out more about our work, please CONTACT US.

Creating a rich picture for the Office of the Police and Crime Commissioner for Norfolk

Crackerjack is looking forward to beginning work tomorrow on creating a rich picture for the Office of the Police and Crime Commisioner for Norfolk (OPCCN).

The rich picture will visualise the story of the OPCCN and the role it plays in the Norfolk community. The target audience for the rich picture is broad and includes the public and key stakeholders in the work of the OPCCN.

We hope to share the final rich picture with you in a few weeks time.

To find out how Crackerjack can help you visualise your ideas, please CONTACT US.

“Welcome aboard” to our new clients: #Shell #Oracle #AECOM #TheFA #TheMediaGroup #NESTA

We’ve been quiet on the social media front for the last few months, but we’ve certainly not been quiet on the work front!

We are continuing to do a number pieces of work for Rolls-Royce including graphic recording and a number of rich picture projects to support various transformational work streams.

We have also been lucky enough to work with a number of new clients on various visual thinking projects. “Welcome aboard” to:

To find out more visit www.crackerjackvisualthinking.com

How a #graphicrecording created in 2015 continues to provide on-going value for the Institute of Quarrying (IQ) today…

Pleased to be able to share this feedback from Sarah Fry of the Institute of Quarrying (IQ) about the long-term value she has received from a graphic recording Crackerjack created  back in 2015:

In 2015 when we were planning our conference, we wanted to do something different.  Something that delegates would remember and something that we could use after the delegates had all gone.  We found Crackerjack and loved Johns engaging style of capturing concepts and ideas in a visually engaging way and knew this would give us what we were looking for.

During the conference John was an integral part of the event.  Live drawing became a feature of the conference and the resulting 3m x 1m landscape was a colourful representation of the key points made that industry should focus on.

John Ashton graphic recording

Afterwards with the landscape duly scanned into a digital image, we could easily share the conference outputs with delegates and our wider audiences.  It was immediately used on social and during 2016 was integrated into other marketing and communication activities.  Because the design was adaptable, we could use the graphic in full or in sections to focus on key points we wanted to talk about.

Fast forward to the end of 2017.  We were having a tidy up in the office and found the original landscape drawing John created at our 2015 conference.  The digital version had worked hard for us but there was still something exciting about seeing the original artwork again.  Too good to simply discard and the concepts and issues captured are still relevant to the industry so we decided to get it framed to hang in our meeting room.

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Due to its size we had to cut it into 3 different frames.  It certainly makes an impact!  The graphic is still a great talking point and a valuable device that helps us to engage our members and other visitors about what IQ is all about and how we support the quarrying industry.”

Hand-drawn animation used to visualise #goodhydration key messages for Oxford Patient Safety #communicate #engage #NHS

Crackerjack recently spent some time with Oxford Medical Illustration (@OMINHS) to develop six short videos for Oxford Patient Safety featuring our hand-drawn animations on the theme of ensuring elderly patients receive good hydration throughout their time in care and rehabilitation.

Good Hydration Animation

The benefits of good hydration are well researched and documented and the video provides an overview of the key ways in which patient hydration can be encouraged and integrated into patients daily care routines.

Hand-drawn animation provides another method of reinforcing key messages in a way that is memorable and engages the audience. To find out more, please CONTACT US

Crackerjack Visual Thinking is excited to be #graphicrecording at The Rubik’s Cube of Childhood Brain Injury tomorrow for the @childrens_trust #NPBIC18

Crackerjack is very much looking forward to graphic recording at tomorrow’s (20/6/18) Rubik’s Cube of Childhood Brain Injury conference for the Children’s Trust at the Royal Society of Medicine in London.

Here’s a little visual I created for them in advance of the event:

Childrens Trust 20th June 2018 Event

To find out more about how we can help you create a lasting visual memory of your next event, please CONTACT US.

Great afternoon facilitating an event for Travis Perkins PLC #communicate #engage

TP 11th June 2018

Really enjoyed designing and facilitating an event for Travis Perkins PLC yesterday. The outputs from the event will be used for a variety of purposes including helping me design a rich picture showing the benefits to internal and external customers of a new system being launched in the coming months.

This has been a really collaborative piece of work so far and I’ve enjoyed working with my client to develop yesterdays session and plan for the next steps of our work together.

To find out more about how we can help you with your events, please CONTACT US.

John

John Ashton
Director