
Tag: visualthinking
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Helping tell the story of how to power the Northern Powerhouse #visualthinking #engagement #PolicyWeek
Enjoyed visually capturing the story of the University of Manchester’s #PolicyWeek session on ‘Powering the Northern Powerhouse’. Here’s the graphic recording I produced of the 90 minute session:
#NorthernPowerhouse #PolicyWeek #Visualthinking
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Great feedback from the Woodland Trust on their 10 Year Vision ‘rich picture’ created by www.crackerjackvisualthinking.com #engagement #visual #e4s

“John [from Crackerjack Visual Thinking] took the information relating to our 10 year vision and represented it in a really clear way that made perfect sense.”
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Is Visual Thinking all about pictures? #visualthinking #communication #engagement #e4s
I often get asked “Is visual thinking is exclusively about the use of pictures?” and “Can I not use words in my pictures”?
My answer is that visual thinking can be just about the way you position words in relation to each other.
For example, the following template is used to help people share their thinking about an organisations values:
People are simply asked to write their thoughts directly onto the large template. When the activity is completed, the relative density and positioning of their responses can immediately and visually provide valuable feedback about the organisations values:
In the example above, before we even look at the detailed content of the responses, we can immediately see that:
- People see Value 2 being lived in the organisation more than Value 1 and Value 3.
- People have plenty of ideas about how colleagues could better live Value 1 in the organisation.
- Value 3 has the least responses (is this because it is the least understood or relevant?).
All the above insights are obtained without the use of any pictures – simply from being able to see the positioning and density of the words on the template.
So the answer to the question is “No”, visual thinking is NOT all about pictures. It is all about helping people see information more clearly – whether this involves words, pictures or any combination of these.
John Ashton
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‘Picture’ your organisational story to engage your people… #visualthinking #engagement #storytelling #e4s
Telling a clear story can be the key helping your people engage with your organisations vision and purpose.
Being able to ‘see’ the story as a picture can further enhance their understanding, helping them both see the ‘big picture’ and well as better understand where their role fits into what can sometimes be large and complex organisations.
Find out more about how visual thinking can support engagement in your organisation by listening to John Ashton from Crackerjack Visual Thinking on Engage for Success Radio:
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Engage for Success Radio: Crackerjack discusses the links between #visualthinking and employee engagement #e4s #engagement #communication
Earlier this week I had the pleasure of discussing the links between visual thinking and employee engagement on the Engage for Success Radio Show.
As a supporter of the Engage for Success movement, it was great to share thinking on how using visual thinking tools and techniques in an organisation can help people have better conversations and enable an organisation to tell its story (often referred to as its strategic narrative) more effectively.
Here’s the link to the interview: Engage for Success Radio Show #132
Hope you find it interesting and please do share your feedback and thoughts!
Visit www.crackerjackvisualthinking.com to find out more about how visual thinking can enable employee engagement and better conversations within your organisation.
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Putting the jigsaw pieces in place at Sheffield Hallam University #SHU #graphicrecording #visualthinking
I had a great day yesterday creating a live graphic recording to help Sheffield Hallam University’s marketing teams visualise the role they play in delivering their new marketing strategy. The visual used a jigsaw pieces metaphor to show how the teams will work together to achieve this goal. One of the key aims of the visualisation was to highlight the linkages and alignments between the work of the different teams and it was great to see some very clear actionable themes emerging during the day!
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It’s not just about the picture! #visualthinking #engagement #communication #e4s
When people commission visual thinking projects (e.g. creating graphic recording, rich pictures, organisational storyboards, animations etc…), it can be very easy for them to focus first on the content, size, shape, style, layout and colours of the visual being produced.
However, often people forget to really think about how the visual is going to drive meaningful conversations in their organisation. Before taking on a piece of work, we always ask clients how they think the visuals we produce are going to engage people, enable understanding and even drive change in their organisation.
So, before you commission a piece of visual thinking work, really consider the effect you want the visual to have. This in turn will inform the design of the visual including the type of content, the size, shape, style, layout and colours etc. Remember, a pretty picture is not always the most informative picture!
Visual thinking it not just about the picture itself, it’s about the effect that is created when people view the image and discuss it with their colleagues. These are the conversations that can drive change in an organisation!
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Discussing how #visualthinking can improve organisational #engagement on the 12th October 2015 @engage4success Radio Show
I am looking forward to speaking with Jo Moffat on the Engage for Success Radio Show on Monday 12th October at 5:30pm. I’ll be discussing how visual thinking approaches can help improve engagement across organisations.
Tune in here: http://www.blogtalkradio.com/engage-for-success





